I found this fascinating (some may say geeky) little survey on-line a few weeks ago. The poll originally appeared on Slashdot called "How Many People Will Select The Same Option As You?" I'll do a short recap of the poll below, but I definitely suggest that you see it for yourself and read this corresponding write up on Cognitive Daily.
The poll (displayed on the left) is really more of a riddle.
The idiot in most of us jumps to answer 2. After all, there are 7 choices and most people fade to 'I don't know so I'll assume it's random'...so, the right answer must be 1/7 = 14.3 = answer #2. But, if everyone follows similar logic then everyone will answer #2 thereby making answer #6 correct. Then, of course (as one Slashdot post puts it), the ultimate paradox would be to choose answer #1. Obviously, this little puzzle contains what Excel would refer to as a circular reference.
This month, I'll admit that I have only a tenuous link between the anecdote cited above and KBOX... but here it is nonetheless.
Today we released a press release about the number of companies that choose KBOX over Altiris. It turns out that over 80% of prospective customers who consider both KBOX and Altiris end up choosing KBOX. This is pretty impressive validation for a company like KACE. The market for server and desktop systems management has been around for decades. Yet, a relatively young company like KACE is making waves by offering a product that saves time and money in a package that's easy to use for customers of all sizes (especially the mid-sized enterprise).
How is KACE able to beat up on the big boys? A lot of it boils down to innovation and focus. I've written on innovation before. What's particularly powerful in our "KACE" is that we're combining innovation with market focus. The market we're after includes hundreds of thousands of companies that have been left without a viable systems management alternative. They're unwilling to spend the time and money to purchase, integrate, learn and manage a complex, archaic solution like Altiris. But they do need a solution. They are willing to pay for a product that solves a critical IT management problem, with an easy to use form factor and an affordable price -- and that is our focus.
If you're shopping for a systems management product check out our video library of customers making the KACE for KBOX. If you do your homework, you'll quickly find out why so many customers are making the same choice -- the choice for KBOX.
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